This Privacy Policy explains how The Hertfordshire School of Pilates collects, uses, and protects your personal data. We are committed to handling your information responsibly and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
The Hertfordshire School of Pilates is a trading name of The Pilates Corner Ltd, a company registered in England and Wales. Our registered address is:
15a October House, Baldock Industrial Estate, Baldock, Hertfordshire, SG7 6NG
Email: [email protected]
Phone: 07450 300 299
For the purposes of data protection law, The Pilates Corner Ltd is the data controller for personal data collected through this website and in connection with our instructor training courses.
2. What Data We Collect
We collect and process the following categories of personal data:
Contact and identity information
- Name, email address, phone number
- Postal address (where provided)
- Information you provide when completing our interest form, quiz, or booking enquiry
Health information
- Where relevant to your participation in training, we may ask about any health conditions or physical considerations that could affect your ability to take part. This is collected only with your explicit consent and is treated as special category data under UK GDPR.
Marketing preferences
- Whether you have opted in to receive marketing communications from us
- Your communication preferences
Quiz and assessment responses
- Responses submitted via our online quiz (hosted by Score App)
- Information you provide during a Good-Fit Call or other pre-enrolment conversations
Website usage data
- Cookies and analytics data about how you use our website (see Section 7)
- IP address and browser information collected via analytics tools
3. How We Use Your Data
We use your personal data for the following purposes:
- To respond to your enquiry and provide information about our courses
- To process your enrolment and manage your participation in a training cohort
- To send you course-related communications (timetables, resources, updates)
- To send you marketing communications where you have opted in to receive them
- To assess your suitability for and progress through our training programme
- To meet our legal and contractual obligations
- To improve our website and marketing using anonymised analytics data
4. Legal Basis for Processing
We process your data on the following legal grounds under UK GDPR:
- Contract: Where processing is necessary to provide the training services you have enrolled in
- Legitimate interests: To respond to enquiries, manage our business, and improve our services
- Consent: For marketing communications and for the processing of any health information you share with us
- Legal obligation: Where we are required to process your data to comply with the law
5. Third-Party Services
We use the following third-party platforms which may process your data on our behalf:
- GoHighLevel - our CRM and marketing automation platform, used to manage enquiries, send emails and SMS, and process payments
- Score App - our quiz platform, used to collect initial enquiry information
- Google Analytics (planned) - website analytics. When enabled, this will collect anonymised data about how visitors use our website
All third-party providers are required to handle your data securely and in accordance with applicable data protection law. We do not sell your personal data to any third party.
6. Marketing Communications
We will only send you marketing emails or SMS messages where you have given us your explicit consent to do so. You can withdraw your consent at any time by:
- Clicking the unsubscribe link in any marketing email
- Replying STOP to any marketing SMS
- Emailing us at [email protected]
Withdrawing your consent will not affect communications that are necessary to deliver services you have enrolled in.
7. Cookies
Our website uses cookies - small text files stored on your device - to help the site function correctly and (where analytics are enabled) to understand how visitors use our site.
We use the following types of cookies:
- Essential cookies: Required for the website to function. These cannot be disabled.
- Analytics cookies: Used to collect anonymised information about how visitors use our site. These are only placed where you have consented via our cookie banner.
You can manage or delete cookies via your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website.
8. How Long We Keep Your Data
- Enquiry data: Retained for up to 2 years from your last contact with us, unless you ask us to delete it sooner
- Student records: Retained for 7 years following completion of your training, in line with our legal and accreditation obligations
- Health information: Retained only for the duration of your active training, then deleted unless there is a legal requirement to retain it
- Marketing data: Retained until you withdraw consent or for 2 years from your last engagement with our communications, whichever is sooner
9. Your Rights
Under UK GDPR, you have the following rights regarding your personal data:
Right of Access
You can request a copy of the personal data we hold about you.
Right to Rectification
You can ask us to correct any inaccurate or incomplete data.
Right to Erasure
You can ask us to delete your personal data in certain circumstances.
Right to Restriction
You can ask us to restrict processing of your data in certain circumstances.
Right to Object
You can object to processing based on legitimate interests or for direct marketing.
Right to Portability
You can request your data in a portable, machine-readable format where applicable.
To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.
If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk or by calling 0303 123 1113.
10. Data Security
We take the security of your personal data seriously. We use appropriate technical and organisational measures to protect your data from unauthorised access, loss, or disclosure. All third-party platforms we use are required to meet appropriate security standards.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The most current version will always be available on our website. Where changes are material, we will notify active students and enquirers by email.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
The Hertfordshire School of Pilates
A trading name of The Pilates Corner Ltd
15a October House, Baldock Industrial Estate, Baldock, Hertfordshire, SG7 6NG
[email protected]
07450 300 299